Pro Auction and I have worked together on a number of design projects, and it was a real pleasure to support them on this one - an auction brochure for the sale of items from the iconic Simpson’s in the Strand.
This was a large, content-heavy piece that needed to be as accurate as it was clear. To make sure every last detail was correct, I imported the client’s spreadsheet directly into InDesign and used styling rules for the data design (no copy-pasting here). The brochure was printed and handed out at the event, giving bidders an organised, reliable reference to use on the day.